Now a very interesiting panel about how Blogs and the Blogosphere are changing PR and Marketing.

No one can afford to be blind and deaf in this new online world. Our
panelists will discuss the current state of the art for tracking what
is happening in the blogosphere, giving tips and advice on how to keep
up with the rapid changes in technology.

With the panelists: Mark Rogers/Market Sentinel, Salim Ismail/PubSub, David Sifry/Technorati, Yann Motte/Yahoo!, Mark Fletcher/Bloglines.

* A Hyperlink is a social gesture (great statement by David Sifry!)
* A lot of talk about the Jeff Jarvis Dell Hell example
* Community = Content, Context and Connection >> comment from Yahoo guy
* I love my job, and the reason for that is that there is sooo much room for improvement (another great one from David Sifry)
* Auditorium: Search engines & podcasting?? Panel: Folksonomy is needed/critical to make search engines in context of podcasts smarter. (Yahoo guy). Text analysis of a podcast is still a long way so tagging is still smartest way...
* Auditorium: doing all those technorati, flickr, del.icio.us tags is a pain in the ass (true!) and where is this going?? Panel: structured blogging ideas, extracting schemes! (NLP?) - You are talking about a classic KM problem (David S.)... multiply tagging is a possible solution...

lesblogs